Sounds.com is a platform created by Native Instruments providing a subscription-based supply of sound effects and sound loops for musicians and producers. The marketing team from Native Instruments came to us for help in designing a visual system for Sounds.com that can unify all visual assets and illustrate the sounds central to the product in a way that is both culturally relevant and flexible for future evolution. As the designer on the project, I created a fresh and modern visual system to apply across their products and marketing assets.
Outputted Collection Artwork:
Visual system applied across marketing material:
CLIENT: Native Instruments
PRODUCER: Mei-Lin Rawlinson
DESIGN DIRECTOR: Thomas Buffet
DESIGNERS: Rosalind Chang, Jacob Andersson
MOTION: Rosalind Chang, Miro Klasinc, Viggo Mörck